Thursday, January 28, 2010

Headline of Disbelief

A headline today: Ford earns $2.7B in 2009 (EARNS--read it again!) If you read additional details it appears that this may not be sustainable but when was the last time you read something positive about the auto industry? (unless it was related to Cash for clunkers or the recent purchase of Saab by Spyker). I was pleased to see that headline. They did not sell out to the Government and they've been producing some great cars of late (finally we get the European Focus!) including the 41 mpg hybrid Fusion (Car of the Year winner). What's next for Ford? Hopefully the union won't destroy the company (ditto for the underfunded pension plan) and the new models continue to sell well--though the Mustang is currently losing the sales 'race' with the new Camaro. Time will tell; guess we need to re-examine the old ad tagline "Have you driven a Ford, lately?"

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